Alibaba
Testimonial Video
- eCommerce Promo
Working with their PR company, we filmed a promo video for Alibaba, with one of their new retail partners Koala Eco. This video highlights the commercial advantages and ease for new Alibaba partners. This was part of an ongoing digital campaign.
- Testimonial Video
This also demonstrates the value and story behind the Koala Eco brand which is a massive success story locally. These eco-friendly cleaning products from Australia are now a massive success in China too.
We worked on the development of the brief with our client. This included best practices advice on the preproduction in the planning. And production needs for the shoot.
As there were many stakeholders involved, we needed a remote option for the clients review and input. The solution came from a zoom call and live interaction on the shoot.
The editing process included several stakeholders and a collaborative approach to reaching a final product. This included the use of the client’s library of footage. We also found some stock footage to represent some key messaging.
Digital Campaign
The client has been creating promo testimonial videos with third party new partners and this was their latest success story.
A full story testimonial promo video.
Plus we also created TikTok social media cutdowns of the video.
Both were to be used as part of a digital campaign.
You can see more of the social media cutdowns – linked here.
