Taubmans
“My Colour Story” Branded Content
Taubmans wanted a digital campaign to showcase their position as colour experts.
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“My Colour Story” competition was created for social media.
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Home and design enthusiasts were invited to send their colour story to win a Taubmans home makeover.
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We filmed and captured the decorating adventure for each winner.
The branded content was hosted on Facebook with an extended digital viral strategy.