Reputation Marketing Video
On their 15-year anniversary, and to showcase they’re ‘top of their game’, NGO Recruitment decided to create a reputation marketing video. Subsequently, this was achieved using testimonials from a cross section of typical clients and candidates. This is, in fact, a reputation and goodwill video.
To achieve this, we helped develop the brief and maximised the production with a two-part video.
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Part One – Highlights the company’s excellent reputation with testimonials and case studies.
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Part Two (as seen here) – Showcasing clients and candidate praising their 15-year milestone. Also offering a goodwill personal message wishing them ongoing success.
To do this, we worked within several environments. We used different parts of the NGO office. We created a feeling and ambience of the office. Then, for one of their clients who was based nearby, we did a quick change of location set up. Subsequently, we needed to break down the equipment and nip a few blocks up to their office and re-set.
In addition, the production was also filmed with consideration for social media content.
We are highlighting the anniversary video here or go to this link to review the longer marketing video.
See the client use of the video here.
