Reputation Marketing Video
On their 15-year anniversary, and to showcase they’re ‘top of their game’, NGO Recruitment decided to create a reputation marketing video. Subsequently, this was achieved using testimonials from a cross section of typical clients and candidates. This is, in fact, a reputation and goodwill video.
To achieve this, we helped develop the brief and maximised the production with a two-part video.
Part One – Highlights the company’s excellent reputation with testimonials and case studies.
Part Two (as seen here) – Showcasing clients and candidate praising their 15-year milestone. Also offering a goodwill personal message wishing them ongoing success.
To do this, we worked within several environments. We used different parts of the NGO office. We created a feeling and ambience of the office. Then, for one of their clients who was based nearby, we did a quick change of location set up. Subsequently, we needed to break down the equipment and nip a few blocks up to their office and re-set.
In addition, the production was also filmed with consideration for social media content.
We are highlighting the anniversary video here or go to this link to review the longer marketing video.